Author: Michelle Korhonen

At halftime of college football’s Big 12 Championship last weekend in Arlington, Texas, two students met on the field for a competition that would have, in its way, higher stakes than the game itself. It was time for the Dr Pepper Tuition Giveaway.The promotion has been held at major conference championship games since 2008. It works like this: Students wearing Dr Pepper–branded jerseys have 30 seconds to lob as many Dr Pepper–branded footballs as possible into a giant Dr Pepper–branded can with a circular hole cut into its side; whoever sinks the most wins $100,000 for tuition or to help…

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An artistic rendering of deep brain stimulation. Scientists are studying this approach to see if it can treat cognitive impairment that can arise after a traumatic brain injury and other conditions. Andrew Janson / Butson Lab, University of Utah / NIH Image Gallery hide caption toggle caption Andrew Janson / Butson Lab, University of Utah / NIH Image Gallery An artistic rendering of deep brain stimulation. Scientists are studying this approach to see if it can treat cognitive impairment that can arise after a traumatic brain injury and other conditions. Andrew Janson / Butson Lab, University of Utah / NIH…

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The diamond industry achieved what is arguably the most successful corporate-marketing campaign of all time.Illustration by Matteo Giuseppe Pani. Source: Getty.December 7, 2023, 12:07 PM ETThis is an edition of Time-Travel Thursdays, a journey through The Atlantic’s archives to contextualize the present, surface delightful treasures, and examine the American idea. Sign up here.It’s one of the most famous scenes in Hollywood history: Marilyn Monroe, shimmying in a hot-pink dress on a blood-red soundstage, flanked by unsuitable suitors in tailcoats, singing “Diamonds Are a Girl’s Best Friend” while wearing an amount of jewelry that almost seems sarcastic. In 1953’s Gentlemen Prefer…

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Optibrium’s New Approach Predicts Drug Metabolism Pathways with High AccuracyOptibrium, a leader in drug discovery software and AI solutions, announced the publication of a groundbreaking study in Xenobiotica titled “Predicting routes of phase I and II metabolism based on quantum mechanics and machine learning”. This research presents a revolutionary method for identifying the metabolic pathways and metabolites of drug candidates early in the drug discovery process.Unexpected drug metabolism can lead to the failure of promising candidates at late stages of development, even requiring the withdrawal of already approved drugs. Therefore, early computational prediction of the dominant metabolic pathways is crucial…

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A counselor, right, navigates a client through the Medicare signup process at the Aging and Disability Resource Center of Broward County in Sunrise, Florida. Medicare open enrollment season ends Dec. 7. Joe Cavaretta/South Florida Sun-Sentinel/TNS via Getty Images hide caption toggle caption Joe Cavaretta/South Florida Sun-Sentinel/TNS via Getty Images A counselor, right, navigates a client through the Medicare signup process at the Aging and Disability Resource Center of Broward County in Sunrise, Florida. Medicare open enrollment season ends Dec. 7. Joe Cavaretta/South Florida Sun-Sentinel/TNS via Getty Images Angela M. Du Bois, a retired software tester in Durham, North Carolina, wasn’t…

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As the end of the year approaches, here is a look back at some of the major news moments of 2023. Events covered in this essay (the last of a three-part photo summary of the year) include an annular solar eclipse over North America, Israel’s war against Hamas, a destructive hurricane in Mexico, the felling of a famous tree in England, and much more. Be sure to check out the first part, the second part, and our “Top 25 News Photos of 2023.”

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Yes, some risk factors for Parkinson’s Disease are avoidable. Researchers have identified several avoidable risk factors for Parkinson’s Disease (PD) in a recent study published in Npj Parkinson’s Disease. This study is significant because it provides valuable information for developing strategies to prevent PD and reduce its global burden.Parkinson’s disease is a chronic nervous system disorder that affects movement. Its cause is unknown but believed to involve both genetic and environmental factors. Common symptoms include tremors, stiffness, slowness of movement, and balance problems.Recent research shows Researchers have identified several avoidable risk factors and there’s no cure, but treatments manage symptoms.…

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Activists protest the prices of prescription drug outside the Department of Health and Human Services in Washington, D.C., in October 2022. Anna Moneymaker/Getty Images hide caption toggle caption Anna Moneymaker/Getty Images Activists protest the prices of prescription drug outside the Department of Health and Human Services in Washington, D.C., in October 2022. Anna Moneymaker/Getty Images The Biden administration is taking another crack at high prescription drug prices. This time its sights are set on drugs that rely on taxpayer-funded inventions. The federal government spends billions of dollars a year on biomedical research that can – and often does – lead…

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This is an edition of The Atlantic Daily, a newsletter that guides you through the biggest stories of the day, helps you discover new ideas, and recommends the best in culture. Sign up for it here.’Tis the season of Taylor Swift. Maybe you’re sick of her, or maybe you’re obsessed. Either way, you are likely finding yourself in the middle of a Girl Culture moment. But first, here are three new stories from The Atlantic:Girlhood’s Big YearAfter Thanksgiving dinner, as my family members were settling in around the television for our annual football nap, a picture of a certain blond…

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Based on the evidence presented, hearing impairment may increase the risk of dementia in younger individuals. This conclusion comes from a recent study published in eClinicalMedicine, which investigated the link between hearing and cognitive decline over a period of two decades.Here are the key findings of the study:Individuals with hearing impairment had a 12% higher risk of developing dementia, compared to those with normal hearing.Long follow-up period: The study followed participants for over 20 years, minimizing the risk of reverse causality and confounding.Strong association in younger individuals: For those under 85, hearing loss increased the risk of dementia by 12%.No association in…

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